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Italian consumers gladly rely on instant products; not merely for breakfast, but in every occasion where they desire for a refreshing or relaxing break, or simply because time is tight.
Habits are changing, the market for instant drink mixes is wide and diverse, and Prontofoods has greatly driven industry development. The Ristora brand is the leader in instant tea, but Prontofoodsalso means chocolate, granular milk, dairy creamers, cappuccino, camomile, instant coffee, filter teas, infusions and camomile, sweeteners in powder and tablets, fructose, desserts and many other products; all of which are present throughut retailers small and large, supermarkets, the best discount markets, Ho.Re.Ca. and Vending. President and CEO Luciano Pensante started the Company more than 40 years ago in a small market niche. With time, the Company expanded and diversified its production, to the point where Prontofoods is now present through all distribution channels. Products are exported in more than fifty countries worldwide. |
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